Game thinking from Adam Clare

Category: BusinessPage 33 of 44

Does Your Business Rely on the Internet? Canadian? Good Luck!

The Conservatives in Ottawa are trying to damage our economy again by destroying the internet. You know about SOPA and the insane propositions in the USA, but now those same media interests are doing the same pathetic actions up here. If you haven’t heard about Bill C-11 and live in Canada please read on!

Massive media conglomerates are lobbying the government to create shadowy legislation: an Internet lock-down, where Internet users are cut off for no good reason, where vast swaths of the Internet are removed or hidden from view, and where users are locked out of their own services.

A similar scheme in the US led to a huge public outcry forcing Big Media lobbyists to back off from their plan to impose the now-infamous SOPA and PIPA1 legislation.

Now, those lobbyists are turning to Canada through legislation like Bill C-11 and trade agreements called ACTA2 and TPP3. Internet law expert Michael Geist recently revealed that behind-the-scenes, Big Media is pushing for powers that include website blocking4, Internet termination for people that threaten their business interests5, and huge threats for sites that host user-generated content (like YouTube)6 in addition to the digital locks7 already in the Bill.

Taken together, these policies would fundamentally change the Internet, severely limit free expression, and hogtie innovators. This approach is backwards: it suffocates online choice and it’s patently unfair.

Politicians and policymakers have an opportunity to put Canada on the map as a leader in Internet openness and affordability. But they have to know that we’re behind them if they stand up to megacorporate lobbyists.

Tell the Prime Minister and the Industry Minister to say no to the Internet lockdown. →

TAKE ACTION NOW.

To put things in a larger, global, context take a look at ACTA.

App Store Myths and the Real World

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There are a lot of great success stories on the App Store from people who made games in their spare time striking it rich to the small but determined company finally making it. When people see these stories and hear the market size of Apple’s growing iOS market they may think that they too can be a App Store millionaire.

Sure, they have the chance to have great success on the App Store, but if you’re thinking of throwing your hat in the ring then you’ll want to check out a great write-up on Money and the App Store.

Myth #2: Making an iPhone game is fast and cheap

Compared to making Assassin’s Creed or Red Dead Redemption, this one is actually true. Making an iPhone game shouldn’t cost $50M and take 4 years. (Well, neither should a console game, if you ask me.) But unless you’re aiming for a Doodle Jump clone, it’s still a bit of work. If you make it cheap, you’ll have a very small team (say 2 people), and it’ll take AT LEAST six months to get something polished out there.

A quick estimate of an iOS game budget:
2 salaries x 6 months

A freelance contractor for sound design

A trip to GDC or some other event to meet journalists

Hardware to work on (a new computer, or a hard drive, or an iPad)

Some software licenses, because software devs need to earn a living, too

Maybe a website or a Dropbox account

You’ll do the QA yourself? All right then…
All in all, you can’t be serious about making games and “earning a living” out of it without at least a $40k budget. (And I’m really being cheap here; I think to be competitive today on the App Store you need $100k.)

It’s worth reading the entire article – particularly the conclusion.

Link to the Gamasutra article.

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